Hotline

Smith PR Calls Shops for Mystery Tech Client
LOS ANGELES–Smith Public Relations here has been tapped to conduct an agency search for an undisclosed high-tech client, confirmed Smith president Steve Smith. The client is described as a startup marketing its low-price personal computers to families who do not own one. Billings are estimated at $12-15 million, said sources. “We have been in communication with several, primarily California agencies,” said Smith.
DMB&B to Handle GM Buy Power Rollout
LOS ANGELES–D’Arcy Masius Benton & Bowles, Los Angeles, has been assigned ad duties for the national rollout of General Motors’ Internet Buy Power program, to begin in early 1999.