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A True North Consolidates FCB Impact Under MDW CHICAGO--FCB Impact, the promotions arm of Chicago agency FCB Worldwide, is becoming part of Marketing Drive Worldwide, a unit of True North Diversified Companies. The move, made to give TN a more unified global promotions brand, will be announced this week. Craig O'Keefe remains managing director of the unit. Other Impact offices have previously been placed under the Marketing Drive banner. A BBDO Appoints New Creative Heads DETROIT--BBDO has added Dan Busto as senior vice president and associate creative director on the Dodge national account. He joins the Troy, Mich., shop from J. Walter Thompson, Detroit, where he was a creative director and senior partner on non-Ford accounts, including Kohl's Department Stores and Tenneco Automotive. BBDO also promoted Matt Duff to senior vice president and associate creative director for the general accounts group. Duff is responsible for creative on Standard Federal Bank. A Burton Directs Timex Spots BOSTON--New work for Timex watches breaks in movie theaters this week touting the company's i-Control setting system. The spots from Fallon McElligott in Minneapolis were directed by Tim Burton and mark the first time the noted filmmaker has directed a commercial for U.S. airing. A Midwest Shops Contend With Canucks for Ski-Doo CHICAGO--Ski-Doo narrowed the list of shops in contention for its $9 million account to the following: Clarity Coverdale Fury in Minneapolis; FCB, Detroit; Laughlin/Constable, Milwaukee; Tripp Advertising, Plymouth, Minn.; J. Walter Thompson, Detroit, with Groupaction, Montreal; MacLaran McCann, Toronto; Publicis/Dialog, Toronto, with Publicis & Hal Riney, Chicago; Groupe Everest, Montreal; and Ryan Deslauriers, Montreal. A Periscope Lands Lawson Software CHICAGO--Lawson Software has named Periscope agency of record for its $5 million advertising account. The Minneapolis agency won the business after a review over finalist VitroRobertson in San Diego, according to a company official. Martin/Williams in Minneapolis was the incumbent for the St. Paul, Minn., company. A Campbell-Ewald Wins AllOutdoors.com DETROIT--Campbell-Ewald Advertising, Warren, Mich., has been selected by AllOutdoors.com as its advertising and marketing communications partner. The agency will handle the Traverse City, Mich., Web site's brand positioning. Billings were not disclosed. A Group Creative Head Werme Leaves DDB CHICAGO--Judith Werme, a group creative director and senior vice president at DDB here, has left the agency. Werme, who served two stints totalling 11 years at DDB, worked on the agency's Johnson & Johnson and L'Eggs accounts, which will be moved to the group of Richard DiLallo, one of six remaining GCD's at the shop

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