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Pringle Dixon Pringle Acquires 2 Accounts
ATLANTA–Pringle Dixon Pringle here won the ad account of Collision Avoidance Systems and Motorola to develop a consumer information program for the fall launch of the clients’ Blind-Sight auto protection system. The win comes on the heels of the agency’s acquisition of the marketing and public relations account for Aprilia, an Italian maker of motorcycles and scooters. Billings for the accounts were not disclosed.
Miami’s BVK/Meka to Serve Chilean Pisco
CHICAGO–BVK/Meka, the Miami Hispanic agency purchased in May by BVK/McDonald of Milwaukee, has won the account of La Asociason de Exportades de Pisco de Chile, which is introducing a Chilean alcoholic beverage called Pisco in New York, New Jersey and Florida.
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