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Levenson & Hill Bows TV Ads for Associates
DALLAS–Levenson & Hill here has released its first direct response television ads for new client The Associates of Irving, Texas. The spots will air in Texas. Billings were undisclosed. The account is estimated at $5-10 million annually, with Levenson handling broadcast creative chores. Media and other ad duties are assigned in-house. Former NFL quarterback Terry Bradshaw continues as on-screen endorser. The tag also is unchanged: “We make loans that make life better.”
Radio Shack Confirms Dieste Relationship
DALLAS–Radio Shack of Fort Worth, Texas, officially pegged Dieste & Partners here as its Hispanic agency of record last week [Adweek, March 15].
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