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DALLAS Online travel concern Hotels.com has placed the creative portion of its ad account into review, sources said.
The Dallas-based client handles print creative and most of its media chores in-house. Sbi.Razorfish in Portland, Ore., recently worked on the client’s broadcast creative.
The company spent $55 million on media between January and October this year, according to Nielsen Monitor-Plus.
The client declined to comment. The company is not using a consultant, sources said.
Requests for information were sent to an undisclosed number of shops yesterday and are due Jan.
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