HostPro Taps 2 Shops

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Wolfe/Doyle Ad ver tising and Horizon Media are partnering to handle ad duties for HostPro, a Web hosting subsidiary of Micron. Billings are estimated at $15 million.

The agencies jointly pitched the account during an open review against undisclosed shops. Wolfe in San Francisco will handle creative, while Horizon, Los Angeles, will handle media planning and buying.

Creative and media planning were previously handled by GMO/Hill, Holliday in San Francisco. Initiative Media, also San Francisco, was the media buying incumbent.



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