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Holland Advertising has resigned the Comedy Central account, both agency and client confirmed last week. Separately, sources said the New York shop was named lead agency by Channel One network.
Comedy Central will now farm out projects to build a roster of agencies “that understands our sensibilities,” said client representative Laura Nelson. Competitive Media Reporting put 1997 billings above $2 million. Media chores have been handed to SFM Media, New York.
Agency chief executive Chris Holland said his shop hopes to work with more lucrative cable clients.
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