Hill, Holliday Hires Arnold Exec on Dunkin' Donuts

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BOTON Interpublic Group’s Hill, Holliday, Connors, Cosmopulos said it has hired Jeff Bonasia as senior vice president and account director on the Dunkin’ Donuts business, one of the agency’s largest accounts. Dunkin’ spends about $75 million annually on ads.

Bonasia, 46, brings 24 years of agency and client-side experience to Boston-based Hill, Holliday. Most recently, he served as senior vice president and group account director at Havas-owned Arnold in Boston, working on the McDonald’s account.

“On both the client and the agency side, Jeff’s experience represents the ideal fit for the needs of our Dunkin’ Donuts business,” said Mike Sheehan, president and CEO of Hill, Holliday, in a statement.



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