Hilfiger Changes Agency Lineup

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Tommy Hilfiger has moved $25-30 million in assignments to Kirshenbaum Bond & Partners. The tasks were previously at Arnell Group Brand Consulting, which remains lead shop and keeps the bulk of the account, about $45-50 million.
Assignments moving between the New York shops include jeans, women’s footwear, furnishings, golf and kids items. The “core fashion” tasks stay with Arnell, said Peter Connolly, the client’s executive vice president, worldwide marketing. The shift comes a week after PGR Media, Providence, R.I.,



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