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Want ads, long a staple of the print media, are prime fodder for an interactive platform, especially in a state trying to attract the computer savvy.
Enlighten, an Ann Arbor, Mich.-based interactive agency, has contracted with the Michigan Jobs Commission to develop an informational, interactive CD-ROM.
It is part of an effort to attract computer programmers and engineers to Michigan.
The disc, titled “Michigan Has It All,” includes video and audio clips of countless job listings, along with direct links to the prospective employers’ Web sites.
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