high-risk filmmaking

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

Pro-bono ad assignments and independent films have much in common. Both are labors of love that enable the auteur (or creative director) to have some fun and occasionally risk life and limb.

It was in that spirit that Santa Ana, Calif., agency DGWB created a pro-bono campaign for next spring’s Newport Beach Film Festival. Using the tagline, “Movies made with passion. Not money,” the print work seeks to capture the lengths to which very low-budget moviemakers will go to realize their dream.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in