An executive brought in to bring big-agency thinking to MARC USA in Pittsburgh has left the shop after less than six months, the latest of three high-level departures in the past year.
Kevin Tromp joined MARC last summer after a brief stint as chief marketing officer with an education company in California.
He was hired as svp, director of account management because of his extensive experience with large agencies. He had been chief operating officer and director of account management at FCB Direct in Chicago, a key executive on the United Airlines business when it was at Young & Rubicam, and spent many years with Leo Burnett in his native South Africa.
Tromp could not be reached, and it was not known where he went after leaving MARC earlier this year. The agency de scribed the split as a "mutual agreement" and said it was simply a case of the wrong fit.
"It wasn't working out for us and probably wasn't working out for him," said CEO Michele Fabrizi. "We have a particular man agement style. It's a part of our culture, and not everyone can adapt to this."
Similarly short terms were put in by Tony Edwards, who spent just seven months at the shop after being brought in to run account planning, and executive creative director David Ewen, who left late last year after less than a year on the job.