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Hammerquist & Halverson takes parody to extraordinary levels in its first work for Seattle microbrewer Bert Grant’s. Billings are less than $1 million.
Asked to transform the low-key brewer into more of a trendy name among young men, H&H’s creatives took it to the extreme, creating print ads with cheesy beer clichƒs and then mock-defacing them with scrawled slang that’s itself too excessive and outdated to be hip.
“It’s known as a pretty stodgy beer.
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