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Ad Executive Turned Custom Publisher Buys Cadmus Division, Seeks Agency Partnerships
BOSTON–When Cadmus Communications approached Diana Pohly about buying the custom publishing unit she had run for two years, her bosses made her an offer she couldn’t refuse.
Cadmus funded and guaranteed the loan, leaving Pohly as the sole owner of the division, which has been renamed Pohly & Partners, she said. Apart from acting as guarantor, Cadmus no longer has any stake in finances or operations.




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