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The weakened financial condition of Panoramic Communications’ Earle Palmer Brown led Helzberg Diamonds to shift its$10 million account to Doner following a review, a client executive said.
“We needed to find a partner with deep understanding of retail that was financially sound,” said John Goodman, Helzberg’s svp of marketing and customer service.
EPB in New York held the ac-count for five years. The shop has been struggling financially; earlier this month Arnold, Boston, absorbed most of the staff and clients of EPB, Bethesda, Md.
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