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LOS ANGELES TBWA\Chiat\Day has promoted Mike Harris to director of strategy at its San Francisco office, said Michael Allen, president.
Harris, 38, was a group account director overseeing Fox Sports Net, Starz/Encore and Uncle Ben’s, the one account on which he will relinquish duties in order to serve new business, as client Masterfoods USA is based in Vernon, Calif., closer to the agency’s Los Angeles office.
Harris fills a new position designed to give the San Francisco office its own strategic muscle.
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