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DETROIT – A coalition of religious and environmental groups is funding an ad campaign to encourage consumers to abandon their gas-guzzling sport utility vehicles and choose more earth-friendly vehicles.
A TV spot with the theme: “What would Jesus Drive?” will break this month or early in December in eight cities in four states: North Carolina, Iowa, Indiana and Missouri. It was created by Zimmerman and Markman, a political consulting firm in Santa Monica, Calif., that specializes in social issue campaigns.
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