Goodby's Aliens Ask, 'Got Milk?'

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NEW YORK Milk does even alien bodies good.

A new “Got milk?” campaign from Goodby, Silverstein & Partners centers on the idea that milk is so necessary, even aliens will go to great lengths to get it, abducting cows all over California in order to extract the “white wonder tonic.”

The campaign kicked off with the launch last week of cowabduction.com, an online forum where dairy farmers document their missing cow experiences and share tips on how to protect their livestock, e.g.,



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