NEW YORK Goodby, Silverstein & Partners group creative director John Norman is leaving the agency to co-head Wieden + Kennedy's Amsterdam office, beginning Monday, Norman said today.
The 38-year-old art director will be co-executive creative director at the 175-person shop with Al Mosely, formerly a creative director at Mother in London. He will work on all accounts, including Nike, Vodafone and Heineken.
Norman had been at Goodby for three years, most recently working on Hewlett-Packard, including the technology company's "Picture Book" digital photography campaign.
The Dallas native said the move was " a chance to do something a little broader and to have a little bit more variety." He said Dan Wieden approached him about the job in December.
Norman has worked in the Amsterdam, the Netherlands, office of W+K previously, in the mid-90s, beginning as a senior art director and leaving as an associate creative director.
"It's a return to the family, which is nice," he said.
Before working at W+K, he co-headed his own agency in Dallas. He has also worked for Nike and was a consultant for Benetton in Italy for two years. He studied fine art and design at Texas A&M.
Creative director Susan Hoffman has been temporary creative head of the Amsterdam office. She will return to W+K's Portland, Ore., office.
W+K representatives could not immediately be reached.