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SmithAgency.com Installs N.Y. Vet Isaacs
ATLANTA–SmithAgency.com has named Shelly Isaacs senior vice president and executive creative director.
The appointment makes Isaacs the new creative force behind the award-winning “God speaks” outdoor ads. The series’ “second phase” will break in February, said Jim Lobel, the Fort Lauderdale shop’s president and chief executive officer.
The 51-year-old Isaacs replaces Andy Smith and Charlie Robb, who were fired when it was discovered they were planning a book based upon the “God” ads.
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