GM's Guarascio to Retire; Middlebrook to Take Over

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Just one week after his return to work following open heart surgery, General Motors advertising boss Phil Guarascio announced he will retire from the company May 1.
Taking over management of GM’s ad and corporate marketing is John G. Middlebrook, who will maintain his role as vice president and general manager of vehicle brand marketing.
Middlebrook is a GM veteran who formerly was general manager of the Chevy Division and was also involved in the launch of Saturn.
Middlebrook was not available for comment Friday, nor was Guarascio, 58, who made the announcement during a GM Day luncheon at the Detroit Adcraft Club.
As vice president of advertising and corporate marketing, Guarascio controlled GM’s $2.5



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