Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
RUESSELSHEIM,Germany–Adam Opel AG, the German arm of General Motors Corp., unveiled a deal with AOL Time Warner Inc. to feature its cars on AOL’s Web pages in Germany.
AOL will provide information on the car maker’s models and offer its new and used cars in its online car market, Opel said Tuesday.
“Opel considers the Internet an important communications medium,” the company said.
The AOL partnership complements its existing Internet activities, the company said. Opel already sells cars on the Internet through its own Web site.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in