Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
Charles Schwab & Co./S.F., the country’s largest discount brokerage firm, has selected Goldberg Moser O’Neill/S.F. to develop advertising for a new, undisclosed product under development. Schwab talked to six S.F. firms, but did not hold a formal review. Emory Winship, vp of production development for Schwab, would put no value on the size of the account, saying that because it is a development project, it would not represent ‘major billings.’ . . . Air New Zealand has consolidated its advertising with Bowes Dentsu & Partners/L.A.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in