GM to Name Buick Exec | Adweek GM to Name Buick Exec | Adweek
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GM to Name Buick Exec

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DETROIT--General Motors is expected on Friday to name Randall Tallerico--who is director of advertising and sales promotion at its Oldsmobile division--to the same position with the Buick division, sources said.

Tom Jump, Buick?s former ad director, left the automaker earlier this year for a top position at Hill, Holliday, Connors, Cosmopulos in Boston. GM is phasing out the Olds nameplate over several years.

Tallerico had only been at Oldsmobile a short time when GM announced plans to fold the division late last year. Previous to his tenure at Olds, Talerico spent 21 years at J. Walter Thompson, where he most recently was a senior partner and international vice president based in the Detroit office.