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In a swiftly consolidating industry dominated by global holding companies, there remains a place for an informal global network of small- to midsize agencies, said the outgoing CEO of Worldwide Partners.
“No agency is all things to all people,” said Patricia Parker Fiske, 63, who is retiring from the Aurora, Colo.-based agency consortium at year’s end. “We are a better choice than the multinationals.”
Fiske, who has held her post for 18 years, is part of a seven-member search committee that intends to name her replacement by midsummer.
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