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LOS ANGELES Global Hyatt will hear presentations from WPP Group’s JWT and Havas’ Euro RSCG at month’s end in the final round of the review for its estimated $40 million worldwide ad account, said Tom O’Toole, Hyatt’s svp, marketing and systems.
Both agencies are pitching from their offices in New York.
Consultancy Select Resources International in Santa Monica, Calif., is guiding the search.
Domestic incumbent Cramer-Krasselt in Chicago will retain creative duties on the Hyatt Place and Hyatt Summerfield Suites businesses, O’Toole said.
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