Gleason Calise Awards Equity To Sedei, Booth

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Gleason Calise Associates here has named two officials, including executive creative director Don Sedei, as principals of the shop.
Sedei, along with chief financial officer Larry Booth, join chief executive officer Charlie Calise and president Matt Gleason in ownership of the $60 million agency. Calise and Gleason remain majority owners.
Sedei and Booth are the only employees besides former executive vice president Eileen Weinert to ever be offered equity in the 12-year-old agency, according to Calise. Weinert is now president and part owner of GCA spinoff MediaWise.
“Don was a great fit with our agency when he came here,” in late 1996, said Calise.


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