Gillespie Retains Ducane Grills

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Defends Account of 13-Year Client Against Big-City Competition
ATLANTA–Ducane Gas Grills retained incumbent The Gillespie Agency last week. It was the shop’s most important defense in its 13-year relationship with the client.
A recent influx of cash has resulted in the high-end gas grill manufacturer quadrupling its advertising budget to $2 million “as we seek to move from a word-of-mouth product,” said Ducane president and chief executive officer John Ducate Jr.
Ducate, a New Jersey native, said that after talking to agencies in Chicago, New York and St.





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