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New CEO Brings Golf Client, Former Colleagues in Tow
LOS ANGELES–It’s difficult to separate agency executives from their golf clubs–or golf accounts. Just ask Scott Gilbert, the new chief executive of Saatchi & Saatchi here, and his longtime client, golf club maker Yonex Corp.
Yonex, which worked with Gilbert for five years when he was chief executive of sister agency Team One Advertising in El Segundo, Calif., has shifted its estimated $3-5 million account to the renamed Saatchi & Saatchi Los Angeles, following Gilbert’s move there.
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