Getting Motown Down on Paper

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What does an art director do when he’s not creating ads for Rolling Stone and Levi’s? He works some more! John Hobbs of Bartle Bogle Hegarty in New York gave up his downtime for the better part of a year to help create the latest issue of Big, an arts and culture magazine based in New York that features a different focus (often a country or a city) and a different editorial design team each issue.

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