Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
LOS ANGELES TBWA\Media Arts Lab won the Sweepstakes Prize at the 41st annual Belding Awards for its “Get a Mac” campaign on behalf of Apple.
The work also won the Grand Effie for advertising effectiveness.
The iconic spots feature John Hodgman and Justin Long, who banter about the differences between the computers. Not only did the work win the Sweepstakes Prize (for best of show), it was also voted the best television campaign and won honors for several ads in the series.
“This
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Spring Special
Save 30% Off an ADWEEK Subscription Today!
Already a member? Sign in