Garden Ridge in Play

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Garden Ridge, a mass merchant of candles, baskets, artificial flowers and other home decor items, is in the late stages of a review for its $15 million account, said industry insiders last week.
Rich Klein, a principal at Houston-based Fogarty Klein & Partners, Garden Ridge’s current agency of record, said he was unaware of the search.
“We haven’t been informed that there’s an agency review, and we’ll continue to handle [Garden Ridge’s] marketing and advertising efforts as we have in the past,” Klein said.
An industry source close to the process said a review is indeed under way.


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