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NEW YORK — Four finalists will compete for the $60 million New York State Lottery account, sources said. They are the incumbent, Grey, which will defend against DDB, Bates and Wolf Group, all New York. Publicis and McCann-Erickson, both New York, did not advance.
Two-hour oral presentations are scheduled for next Monday and Tuesday as client executives visit the offices of each agency finalist, sources said. “It’s a chemistry test,” one source said of the meetings.
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