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DALLAS Former Warner Bros. and McDonald’s marketing executive Brad Ball has joined Moroch Partners as a senior partner, the agency said. The fast-food chain is one of Moroch’s signature clients.
Among Ball’s responsibilities will be establishing an agency presence in Los Angeles. He will play a leading role in developing digital services, branded entertainment and emerging platform areas, the Dallas-based shop said.
Ball also will serve on the agency’s board of directors and hold a “significant” equity position, though Moroch did not elaborate on his stake in the company.
Ball
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