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By Ellen Rooney Martin
CHICAGO–It has been a while since an agency opened its doors in Minneapolis, but a group of former Carmichael Lynch employees did so last week.
The new agency, called Gabriel, Diericks, Razidlo, is headed by Tom Gabriel, president and creative director; Marianne Diericks, integrated marketing director and general manager; and Mark Razidlo, account director and chief financial manager.
The trio, who all worked at Carmichael Lynch, will offer television, radio, print and outdoor advertising services, as well as integrated marketing.
While the agency is independent, it has formed an affiliation with Milici Valenti Ng Pack in Honolulu, where Gabriel was president and creative director five years ago.
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