Food Lion Moves Creative Duties

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Departs Ogilvy for Ames Scullin O’Haire; O&M Holds Media Reins
ATLANTA–Ames Scullin O’Haire has wrested creative duties from Ogilvy & Mather on the estimated $18 million Food Lion Supermarkets account, according to sources.
Client spokesperson Chris Ahearn denied that the move had been made, saying only that Ames Scullin O’Haire had been awarded “one creative project. Our agency of record is still Ogilvy & Mather.”
Diverse sources in Atlanta, however, said an announcement was made last week at Ogilvy that the creative portion had been lost.





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