Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
NEW YORK–Frierson Mee + Partners here uses humor in the first campaign for New York Central, a new, local, cable program on Metro TV(Time Warner Cable channel 70)that features entertainment, cultural, and lifestyle information.
The print campaign, which breaks Tuesday in regional publications such as Time Out New York, The New York Times, and the New York Post, stars city dwellers talking lightheartedly about the impact the hour-long, daily TV show has on their lives.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in