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ATLANTA The Southeastern Flower Show has selected Match as its advertising agency, sources said. The Atlanta shop was chosen following a review that included undisclosed agencies.
Match will develop a corporate image campaign for the event, held annually in Atlanta. According to Sal Kibler, agency president, the focus will be building awareness of the five-day show and demonstrating that it “goes beyond just floral arrangements.”
Kibler was part of the original flower show’s feasibility study in her first agency job, she said.
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