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ATLANTA Yesawich, Pepperdine, Brown & Russell has been hired by Le Reve to handle its advertising and public relations, the agency said.
The Orlando, Fla., shop will develop a travel trade marketing program for the newest Wynn Resorts’ hotel and casino. Le Reve will be located on the Las Vegas strip between the Convention Center and the Sands Expo. The complex will open in April 2005 and employ more 8,000, the agency said.
YPB&R also is teaming with Colorado Springs, Colo.-based
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