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BOSTON The Florida Attorney General’s office has hired consultancy Pile and Co. here to manage a review to find an agency to craft a $30 million sport utility vehicle safety campaign, the client has confirmed.
The Boston consultancy has negotiated an $80,000 fee with representatives from Florida to develop selection criteria by Sept. 10, according to client official Brad Barbin, special counsel in the attorney general’s economic crimes division.
Agencies currently handling automotive accounts will probably not qualify to compete for the business, he said.
Pile
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