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NEW YORK Wife, Mom, Bounty Hunter. That’s the premise and title of a new reality show on We, the women’s entertainment cable channel, which premieres this Friday.
To promote the show, New York-based Filter created a campaign consisting of two 30-second TV spots that break today and will be seen on E!, Nick at Nite, CMT and elsewhere. Print will appear in publications such as this week’s In Touch, Life and Style and People. Interactive executions are also in the media mix.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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