FGI Brings Its Tech Savvy To Sybase Race

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By David Gianatasio





BOSTON–A half dozen agencies with high-tech expertise have been named semifinalists in the review for the creative portion of Sybase’s $12-15 million advertising account, including one Southeast contender.





In the hunt are FGI of Chapel Hill, N.C.; FCB Technology in San Francisco; Allen & Gerritsen of Watertown, Mass.; and Cohn Godley Norwood; Hill, Holliday, Connors, Cosmopulos; and Ingalls, Quinn & Johnson, all in Boston. The client parted ways with incumbent Euro RSCG Dahlin Smith White in Salt Lake City last month.





Freeman Associates in Wellesley, Mass.,



















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