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Three former Foote, Cone & Belding executives have teamed up to form Brainsaw, a new marketing and advertising agency.
Tim Fuhrman, who served as vp, management supervisor at FCB in Irvine, Calif., and headed the TaylorMade Golf account until three weeks ago, is launching the shop with Chris Brown and John Zegowitz, who both left FCB about a year ago.
Brainsaw, which Brown said is meant to be “a quicker, more agile, smarter tool,” will offer such services as brand identification, culture development, planning, marketing and advertising.
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