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FCB has tapped Chris Becker, creative director in its Mexico City office, to partner with executive creative director Rich Russo, who was promoted to evp, chief creative officer.
The moves come as the New York-based agency seeks a more global sensibility in creative work for clients such as Compaq and Samsung, said Jeff Tarakajian, president of FCB New York. Becker, 37, named evp, executive creative director in New York, arrived last week. He and Russo, 43, report to Tarakajian.
“We’ve
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