FCB Heralds Second Coming of Museum

SAN FRANCISCO Interpublic Group’s Foote Cone & Belding here breaks a new print and outdoor campaign this month to announce the reopening of the de Young Museum in Golden Gate Park, according to the agency.

The print ads present a variety of art housed at the museum. For example, one ad representing African art shows an image based on the 19th century work “Standing Figure,” from the Lega People of Eastern Zaire. FCB San Francisco selected pieces from different collections to represent the diversity of art at the de Young.