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BOSTON Mullen’s TV spot for LendingTree promotes the importance of finding the right real estate agent.
A 30-second spot, for the Charlotte, N.C. client was created by the Wenham, Mass. Interpublic shop. It broke this morning on NBC’s Today show and will later appear on MSNBC, The History Channel and VH1.
Entitled “Father/Son,” the commercial features a young man and his father sitting on a typically Southern front porch. When the son explains he is about to buy a house, the father asks if he needs help with the down payment, and the son answers he can handle it on his own.
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