NEW YORK Greg Hahn will join Omnicom Group's BBDO next month as an executive creative director, the agency said. He begins at the New York shop on March 15, and becomes its sixth ecd.
Hahn, 37, had worked at Publicis Groupe's Fallon with David Lubars, who in September joined BBDO as its North American chairman and chief creative officer.
Lubars was based at Fallon in Minneapolis, and Hahn worked in the Los Angeles office, where as a creative director he helped shape the "Live richly" campaign for Citibank, the Buddy Lee character for Lee Jeans and garnered a 2000 Emmy nomination for EDS' "Cat Herders." Hahn has also worked on accounts such as Timberland, Sports Illustrated, BMW Films and Amazon.com.
"To create the most compelling commercial content, we need to have a disproportionate share of the best creative talent. Greg is a brilliant creative who easily fits this bill," said Lubars in a statement.
Hahn began his career at Mendelsohn/Zien Advertising in Los Angeles and then moved on to Rubin Postaer and Associates to work on Honda, Sony video games and California Pizza Kitchen.
He is Lubars' third senior creative hire. ECD Jimmy Smith joined BBDO's New York office in November from independent Wieden + Kennedy in Portland, Ore., and creative director Kara Goodrich joined in August from Havas' Euro RSCG in New York.
Hahn's specific assignments at BBDO New York have not yet been determined, the agency said. Its clients include Pepsi, Office Depot, Pizza Hut, AOL, Campbell's, Cingular, DirecTV, E*Trade, FedEx, Frito-Lay, GE, Visa and Gillette.