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Fallon McElligott is preparing an upcoming ad that pairs two of its clients: investment bank John Nuveen & Co. and Fortune magazine.
The tombstone ad, set to run later this month in The Wall Street Journal, announces the Chicago-based investment company’s new unit trust that is based on Fortune’s “Most Admired Companies” list. The group is compiled from a survey of more than 10,000 industry insiders.
The Minneapolis agency won Nuveen’s $5-10 million account in a review late last year, pitching the theme of “Wisdom,” sources said.
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