Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
BOSTON Falcon Financial, a lender of capital to automobile dealers, is rolling out a new ad campaign designed to increase inbound leads and awareness of its loan programs.
The campaign is making its debut nationally in spring issues of Automotive News, Dealer Magazine and Ward’s Dealer Business, and is scheduled to run for the remainder of the year.
Ads employ dogs to increase readership and communicate the benefits of partnering with Falcon Financial for dealership financing needs.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in