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SAN FRANCISCO Butler, Shine, Stern & Partners has hired Suzanne Szostak from Fallon as senior account planner, following the independent shop’s win of the Converse account.
Szostak was the lead planner on the Lee Jeans account at Fallon and a youth culture analyst for Fallon Trend, according to an agency representative. Her team won an Effie Award this month for a Lee campaign targeting young men.
Greg Stern, CEO of the Sausalito, Calif., agency, said Szostak brings added depth to the growing planning department and expertise in identifying relevant youth-focused communications.
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